AI Insights · Timothy · July 2025
Top Business Games in New Zealand: Q2 2025 Performance Insights
Explore the performance of top business games in New Zealand during Q2 2025, with insights into downloads, revenue, and active users.
The second quarter of 2025 saw interesting trends in the business games category on a unified platform in New Zealand. Here's a closer look at the performance of the top five applications, based on Sensor Tower data.
My Perfect Hotel by SayGames LTD demonstrated a significant increase in weekly revenue, reaching approximately $425 by the end of June. Downloads fluctuated, peaking at 1.6K in mid-April, while active users saw a gradual rise from 3.5K to 3.8K throughout the quarter.
Chainsaw Juice King: Idle Shop also performed well, with revenue peaking at $620 in mid-April. Downloads started strong at 2.4K in early April but tapered off to around 459 by the end of June. Active users followed a similar trend, beginning at 3.5K in early April and decreasing to 1.3K by the quarter's end.
Business Empire: RichMan from NewPubCo, Inc saw steady revenue, peaking at $229 in late April. Downloads were highest at 1.1K in late April, while active users decreased from 15.8K to 13.9K over the quarter.
Idle Lumber Empire - Wood Game by AppQuantum Publishing Ltd maintained strong revenue, with a peak of $1.5K in late June. Downloads reached 1.1K in late May, but active users dropped from 2.5K to 1.2K by the quarter's end.
Lastly, Idle Guy: Life Simulator games from Heatherglade Publishing Kft showed revenue peaking at $317 in late June. Downloads saw a slight decline from 816 in late April to 522 by the end of June, with active users following a similar pattern, ending the quarter at 1.1K.
These insights provide a snapshot of the dynamic business games market in New Zealand. For more detailed analysis, visit Sensor Tower.
